Seeds of Creativity
A Package Design
The Project
- Three seed packet designs and a logo focusing on both Seed Security and Security of the Arts in Education. I chose to incorporate Pop Art, a favorite genre of mine, with fruits and vegetables that are easy to learn how to grow to encourage families with kids to grow their own produce, rather than rely on produce from large agriculture companies.
- I utilized a primary color palette in an effort to make the colors pop along with the copy and logo. I chose to use a half tone treatment on the images a familiar look by Pop Artist Roy Lichtenstein, as well as tying the design to comic art.
- The specific size and shape of the seed packets, as well as using die and trim lines for the first time, was a great way to learn and understand how these types of design elements work with packaging and how they function within software like InDesign.
MOCKUPS
